94 Reasons Why Your Resume is not Working and How to Fix Them Now!

Most people have a sense that perhaps their resume isn’t quite as good as it can be.

Most believe it just needs a bit of minor touching up, but aren’t exactly sure what to change.
Without even looking, I can confidently say there are at least THREE DOZEN things wrong with your resume. I will point out each and every one of them to you, as well as tell you exactly what you can do to fix each one.
Do you know:

• The real purpose of a resume?
• What things like facial expressions, voice tone, blinking and even breathing have to do with your resume?
• The hidden structure behind a well-written resume?
• How long it takes hiring managers to decide whether or not your resume is any good?
• That a really great resume can increase your earning potential?
• The connection between resume writing and marketing?
• Why companies hire people in the first place?
• The main drivers behind all human motivation (and what they have to do with your resume)?
• The risks companies take when hiring someone new? And how you can use that to your benefit in writing your resume?
• The 7 critical pieces of information you must gather before you even write one word of your resume?
• Which pieces of information have expiration dates and which don’t?
• How to present “irrelevant” jobs that you took just for the money?
• The test that every single item on your resume must pass before you hit the print button?
• The easiest places to get testimonials? Or why you even need them?
• When it’s absolutely vital to use an alias on your resume?
• What types of contact information you should leave off?
• The 6 main types of resumes?
• How to properly present your references so it doesn’t kill your chances of getting the job?
• How to overcome negatives in your background? Even extreme negatives like jail time?
• When it’s okay to list things on your resume that you haven’t actually done yet?
• The 5 biggest writing problems seen on nearly ALL resumes?
• The 2 special rules for using bullet points?
• The 3 hidden structures in your resume? (Everyone uses all 3, but most don’t use any of them effectively.)
• The page limit on a properly formatted resume and why that limit is in place?
• No company will ever hire you without doing this first, do you know what it is?
• How Charles Darwin can help you write a better resume?
• Which 4 sections are required on every resume?
• Which 2 should never be there?
• The section found on almost every resume template that is misnamed so that nearly everyone messes it up?
• What you should say in your Objective section to practically guarantee you’ll get the job?
• What would make a section optional on a resume?
• The effect changing the name of a section would have on the message your resume conveys to hiring managers?
• 2 great tricks for evaluating the layout of your resume?
• How many different fonts it’s safe to use?
• What family has to do with the success of your resume?
• The differences between serif and sans serif?
• Which embellishments are acceptable, which are encouraged and which you should never use?
• Where and when to include a photo?
• The 5 rules for using glyphs?
• The 8 rules for effective bullets?
• The rule about lines, borders and other separators?
• The alternative to writing in the 1st, 2nd or 3rd person?
• The rule about mnemonic devices?
• Why white space is a double-edged sword?
• The 12 rules about using dates on resumes?
• How many drafts you should write?
• The 5 different kinds of tab stops?
• The 5 different kinds of tables?
• The 4 basic methods for controlling alignment?
• The 3 different kinds of paragraph spacing?
• The 7 rules for effective paragraph spacing?
• The 2 main options for submitting your resume?
• The rule about page margins and why it’s in place?
• The 4 reasons to avoid hyperlinks in your resume?
• Which printers are or are not appropriate for printing your resume?
• The 5 rules for choosing resume paper? (Very important!)
• The differences between resume paper and cover letter paper?
• The 8 sections that MUST be on your cover letter?
• The 5 acceptable date formats that can appear on your cover letter?
• The 4 different messages that are communicated by the date alone?
• Why you should never go right to the top?
• What most people do wrong when addressing their cover letters?
• The trick, proven by decades of sales research, that will get you better results?
• How to properly sign your own name?
• How to use your cover letter to get an “in” with the hiring manager even before the interview?
• The trick, stolen from Hollywood and Disney, that will make you stand out from every other applicant?
• What to never, ever say in your cover letter?
• How to side-step a request for salary requirements?
• The trap employers use when asking for salary requirements?
• How to organize and automate a serious job search?
• A little-used function in your word processing program that can have you sending out 1-2 amazing resumes per hour?
• The subtle trick that will seriously play up your experience without adding one extra word to your resume?
• How tone affects whether or not they will hire you?
• The 2 rules for out-of-town job searching?
• How to get companies to offer relocation assistance, even if they don’t pay relocation expenses?
• Why the order of information matters and how to make the most of it?
• The 5 alternate resume formats?
• Why video — so effective online — won’t help your job search?
• How to create a truly amazing resume that isn’t meant to be read or seen by anyone?
• How to tell if a company intends to scan your resume and store it on computer? And more importantly, how to really stand out if they do?
• The 21 very commonly used attributes of a printed resume that you should never use if they’re going to scan it?
• The 9 different kinds of bullets it’s okay to use, even if your resume is going to be scanned.
• The alternative to glyphs for scanable resumes?
• How to underline items on a scanable resume?
• The extra section you MUST have if your resume is going to be scanned?
• Why you might want a resume even if you don’t want a new job?
• What the abbreviation “CV” means and how it relates to your resume?
• How to write a proper resume for a job fair? (It’s different from other kinds of resumes!)
• The 3 different kinds of supplemental materials you should have at the ready in case they ask for them?
• What sportscasters and news anchors can do to help you land the job?
• The single best no nonsense trick for staying relaxed during your interview?
• The 6 interview strategies you should always keep in mind?
• The cool Jedi mind trick that will help you ace the interview?
• What to do after the interview that might just make all the difference in the world?