There’s a lot of competition for top
talent in the Kenyan job market today; within various companies dealing
with the same products and therefore compete in terms of market share,
profits, assets base e.t.c. Human Resource Managers have to write a
standout job description to attract the right individuals to join their
companies, and are now adapting to posting adverts with hidden identity.
These are called blind adds which are posted across various mass media;
print, electronic, or social media.
The job description is just like a recipe for creating the candidate. If the recipe is flawed, the end result will be flawed.
Job postings that do not contain the company name are called “blind job postings.” In Kenya, these job posting take the form of DNA (Number this and that). Employment agencies and HR consulting firms are also fond of this.
The adverts exist for various reasons. First, when you are job hunting, you will see many job openings listed both by actual employers and by recruiting firms or employment agencies that have contracted with specific companies to post jobs and conduct the initial screening of candidates.
For many companies, using recruiters is a cost effective and efficient way to find the most qualified personnel. The agency will not want to make the company information public, since revealing their client’s name would mean that their competitors have the information they need to try to take that business from them. In addition, many candidates will bypass the listing and apply directly to the company’s HR and/or inundate managers with emails or phone calls.
There are also many legitimate reasons why a company may not want competitors, customers or current employees in the company to know they are looking for someone to fill a position.
In addition, some jobs listed as blind ads do not represent actual job openings at all. Some HR managers and employment firms use the ads as a way to gather a large number of CV’s for a particular set of skills so that they will have potential candidates when an appropriate job comes up.
So that’s the good news – there are legitimate reasons for “blind ads.”
However, the shortcoming of blind ads is that; in a minority of cases they can be used to gather personal information about individuals as part of an identity theft scheme. If you answer such an ad, be sure to include as little personal information as possible.
Also, the advert can be a scam. Many job seekers have fallen into this trap of scams by just applying for jobs that have no specific companies. They are asked to pay money for the recruitment process either as health fee, filling a form e.t.c. No serious employer will ever ask you for money to give you a job and in any case, the employer needs your services so why pay to get the job. Quote “Establish the authenticity and credibility of the organisation before sending your documents
There is nothing necessarily wrong with applying to a blind job posting. However, if you are contacted by an agency and invited for an interview, you should ask for the name of the organization so that you can do your research and exercise “due diligence” prior to accepting the interview. Do not agree to interview if the name of the organization with whom you will interview is still being withheld.
The bottom line is this: Employers need to protect themselves and their business. A blind ad might not show the company, but it shows opportunity – and if it’s an opportunity you want to pursue, proceed as you normally would when applying for a job. And if you’re a fit and there is interest, you’ll eventually find out which company it is.
The job description is just like a recipe for creating the candidate. If the recipe is flawed, the end result will be flawed.
Job postings that do not contain the company name are called “blind job postings.” In Kenya, these job posting take the form of DNA (Number this and that). Employment agencies and HR consulting firms are also fond of this.
The adverts exist for various reasons. First, when you are job hunting, you will see many job openings listed both by actual employers and by recruiting firms or employment agencies that have contracted with specific companies to post jobs and conduct the initial screening of candidates.
For many companies, using recruiters is a cost effective and efficient way to find the most qualified personnel. The agency will not want to make the company information public, since revealing their client’s name would mean that their competitors have the information they need to try to take that business from them. In addition, many candidates will bypass the listing and apply directly to the company’s HR and/or inundate managers with emails or phone calls.
There are also many legitimate reasons why a company may not want competitors, customers or current employees in the company to know they are looking for someone to fill a position.
In addition, some jobs listed as blind ads do not represent actual job openings at all. Some HR managers and employment firms use the ads as a way to gather a large number of CV’s for a particular set of skills so that they will have potential candidates when an appropriate job comes up.
So that’s the good news – there are legitimate reasons for “blind ads.”
However, the shortcoming of blind ads is that; in a minority of cases they can be used to gather personal information about individuals as part of an identity theft scheme. If you answer such an ad, be sure to include as little personal information as possible.
Also, the advert can be a scam. Many job seekers have fallen into this trap of scams by just applying for jobs that have no specific companies. They are asked to pay money for the recruitment process either as health fee, filling a form e.t.c. No serious employer will ever ask you for money to give you a job and in any case, the employer needs your services so why pay to get the job. Quote “Establish the authenticity and credibility of the organisation before sending your documents
There is nothing necessarily wrong with applying to a blind job posting. However, if you are contacted by an agency and invited for an interview, you should ask for the name of the organization so that you can do your research and exercise “due diligence” prior to accepting the interview. Do not agree to interview if the name of the organization with whom you will interview is still being withheld.
The bottom line is this: Employers need to protect themselves and their business. A blind ad might not show the company, but it shows opportunity – and if it’s an opportunity you want to pursue, proceed as you normally would when applying for a job. And if you’re a fit and there is interest, you’ll eventually find out which company it is.
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